Content Development

Cut through the noise with content that inspires people, influencers share, and Google ranks higher.

Turn readers into customers

We produce content that sticks in the minds of the audience you're trying to reach.

A quick test: check how many blog posts and articles you read after clicking on them in your social feeds. Not that many, right?

What you do end up reading has one thing in common: the content is original, offers a unique view, is well-written, and you learn something from it.

It does the brand a great deal of good too, so you’re more likely to engage with the next content piece or offer you come across.

Quality has a higher ROI:

  • It’s remarkable, as Seth Godin says, and shared organically
  • It changes the reader’s perception of a brand
  • It acts like a salesperson, but not one of the pushy types
  • It sets clear pathways to conversions
Ask us how we can help
What we do
Thought leadership
Editorials & opinion pieces
Data-driven content
Case studies
Newsletters & email comms
Reports, whitepapers & guides
Press releases
Guest posts
We can manage your edtorial calendar too
How we work

We take  care of the full content production cycle

1.

Discovery

A one-off exercise to align reader interests with the products and services you offer.

2.

Research

Finding a topic and angle that engages, builds trust, and creates a pathway to conversion.

3.

Writing

We manage the full content lifecycle, from initial outline to publication.

4.

Distribution

Leveraging established channels and finding audiences in new ones.

5.

Analysis

Setting and tracking KPIs for each published content piece to improve future performance.
APPROACH

Tapping into your expertise while taking little of your time

Founders and domain experts have the best ideas and all the knowledge. We learn from their expertise and experience, but make it very easy for them to brief us.

We spend time researching each topic, starting with the business context: your customer segments, their pain points, and the solutions that help solve them. Keyword research plays an important part too, of course.

Everything is captured and mapped out in our planning tool, which you can access at any time and is handed over to you once an engagement ends.

Intro Offer

Try us! Hire us to write a Thought Leadership post for your blog

You’ll learn about our modus operandi and how the process itself adds value. You’ll see firsthand how a well-oiled publication process works.

As a bonus, we’ll review the ‘current state’ of your content marketing and share ideas to improve your strategy.

The offer: a 2,000-word, well-researched Thought Leadership article for USD $499.

That’s 50% off the usual price of $999.

What important topic can we cover that will engage and grab attention?

Find out more

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Latest From the Blog

Launching a content marketing service at the dawn of the AI era

As AI is about to disrupt content marketing it's the perfect time to launch CopyPipe.
Posted on February 11, 2023

Lawrence Ladomery
Founder

Contact Us

Get in touch to discuss what you need

We’ll recommend the best approach and give you an estimate for the work.

Get in touch